Everyone is saying the workplace is broken. Here’s why that’s a myth — and how we can overcome the real issues at play.

FRED DUST
6 min readDec 19, 2022

There’s no shortage of noise around what’s wrong with workplaces. Zoom burnout. Call-out culture. Fatigue. Failing frameworks. You’ve heard it before. Again and again.

I believe building culture and community are creative practices, a practice for which conversation is the core component — and Dust&Co has had a lot of practice this year.

We’ve led community gatherings from Colorado to Connecticut, guided board meetings from Massachusetts to Texas, designed company retreats from Washington to Western Europe, and developed virtual convening strategies for global entities. Along the way, we’ve trained new teams in dialogue design and gained insights into companies and conveners. We’ve worked with people who are working on their culture — and the conversations that create it.

Across every sector, we are seeing the same issues, concerns, and flailing previously-reliable solutions. We hear time and again from organizations they they feel stuck, hopelessly searching for new tools.

But here’s the truth: new tools aren’t going to help if the problems are misdiagnosed.

The real how and why of our issues have been eclipsed by a series of mistruths and myths, affecting everyone from new hires to the C-Suite. The myths we live by have a funny way of making us — and until we get clear on them, we will continue to stay stuck…

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FRED DUST

Founder of Dust&Co, senior design advisor for Rockefeller Foundation & former global managing partner of IDEO — fan of words and good conversation.